- The Changing Purpose of Marketing and Sales Funnel in a Startup’s Journey
In the minds of many, the marketing and sales funnel as a process is linked to […]
- Interest-sparking messages and closing the sale
When you have a good understanding of your target market and the matching product, designing your […]
- Product-Market Fit and Marketing and Sales Funnel
Product-Market Fit and Marketing and Sales Funnel are closely related ideas. This article gives an introduction […]
- How to organize your startup plan and include learning actions
A key question for all entrepreneurs is how to avoid making wrong decisions and investments. 6.4.2023 […]
- A startup plan contains all important decisions and investments
A startup plan maps out the actions you should take to turn your idea into a […]
- Draft Program® Annual Report 2022
The Annual Report shares the details of the 78 applicant teams, 41 selected participants and the […]
- Evaluating Profitability with Reverse Income Statement
Reverse income statement is a very good and intuitive way to evaluate the profitability of you […]
- ECO boards: Fix humidity problems by combining Finnish forest products and nanotechnology
In Asian countries, e.g., China, there is high indoor humidity due to special climate features. It […]
- Draft Kuopio awarded both new and traditional design
On the Kuopio Draft pitching day on October 6 a total of six teams were awarded. […]
- Process of innovation is about balancing investments with the level and type of uncertainty
Exploration and innovation are always costly activities. What makes it even more challenging is the fact […]